Whether you’re a startup or an established business, video is an essential part of your marketing arsenal. And while there are plenty of professional (and expensive) video editing tools out there, you don’t necessarily need them to create compelling videos for your brand. Canva, the design platform beloved by non-designers and designers alike, now has a video editor.
Yes, but there are some limitations. Canva is not a video editing platform, so you won’t be able to create complex videos or do any kind of video editing. You also can’t add voiceovers or audio tracks to your videos.
The addition of video to Canva’s suite of design tools is significant for a few reasons. First, it democratizes video creation and gives businesses of all sizes access to a powerful marketing tool.
Second, it furthers Canva’s mission to be an all-in-one design platform. And last, but not least, it’s yet another way for Canva to make money (the company is now valued at $1 billion).
So how does Canva’s video editor work? It’s actually pretty simple and straightforward.
You start by choosing one of Canva’s many templates (or you can upload your own video). Then, you add text, images, and other elements to the template to customize it for your brand. Once you’re happy with your creation, you can download it or share it directly on social media.
Canva’s video editor is still in beta, so there are some limitations. For example, you can only add text and images to the templates—you can’t edit the videos themselves. But given that the platform is still in its early stages, we expect that more features will be added over time.
Overall, we think that Canva’s video editor is a great addition to the platform and we’re excited to see what features are added in the future.
Yes, you can make videos on Canva. It’s simple and straightforward to use.
You start by choosing one of Canva’s many templates (or you can upload your own video). Once you’re happy with your creation, you can download it or share it directly on social media.
