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What Is the Best SEO for Shopify?

Last updated on October 1, 2022 @ 2:33 pm

There is no one-size-fits-all answer to this question, as the best SEO strategy for Shopify will vary depending on the specific needs and goals of your business. However, there are some general tips and best practices that can help you get started on optimizing your Shopify store for search engines.

Here are some things to keep in mind when optimizing your Shopify store for SEO:

1. Use keyword-rich titles and descriptions.

Make sure that your product titles and descriptions include the keywords that you want to rank for in search engines. This will help your products show up in relevant search results.

2. Optimize your images.

Search engines can also index the text within your images, so be sure to include keywords in your image file names and alt text. This will help your images show up in relevant search results.

PRO TIP: There is no easy answer when it comes to the best SEO for Shopify. While there are some basic tips and tricks that can be followed, every store is different and will require a unique approach. The best way to ensure your store is optimised for search engines is to work with an experienced Shopify SEO expert.

3. Use keyword-rich URLs.

including keywords in your URLs can help your pages rank higher in search results. For example, if you sell women’s shoes, you might want to use a URL like www.example.com/womens-shoes/ instead of www.com/products/12345/.

4. Set up Google Analytics.

Google Analytics is a free tool that allows you to track how visitors find and interact with your website. This data can be very helpful in understanding what searchers are looking for and how they interact with your site. Setting up Google Analytics is a bit beyond the scope of this article, but you can find instructions on how to do so here: https://support.google.com/analytics/answer/1008015hl=en&ref_topic=3544906

5. Implementing Structured Data Markup

One way to give search engines more information about your products is to implement structured data markup on your product pages. Structured data markup is a code that you can add to your website that provides additional information about your products to search engines. You can find more information about structured data markup here: https://developers.com/search/docs/data-types/product Adding structured data markup to your product pages can help them show up in rich results in search engine results pages, which can result in more clicks and higher traffic to your site

Morgan Bash

Morgan Bash

Technology enthusiast and Co-Founder of Women Coders SF.