What Should My UpWork Title Be?

Your title is the first thing potential clients see when they find your profile, so it’s important to make a good impression. A title that accurately reflects your skills and experience is more likely to catch a client’s eye than a generic or unspecific one.

If you’re not sure what to put in your title, try including keywords that describe your services or specialties.

When deciding what should my UpWork title be, consider the following:

PRO TIP: When choosing a title for your Upwork profile, be careful not to use a title that is too general or too specific. A general title such as “Freelance Writer” may be overlooked by potential clients, while a too specific title like ” Ghostwriter for Romance Novels” may limit the types of projects you are considered for. Instead, try to use a title that accurately reflects your skills and experience while still being specific enough to catch the eye of potential clients.

Keep it short and sweet. A title that’s too long or wordy is likely to get lost in a sea of other freelancers’ profiles. Stick to around 10 words or less.
Make it specific. The more specific you can be about your skills and experience, the better.
This way, clients will know exactly what you can do for them.
Include keywords. Use relevant keywords in your title so that you come up in search results when potential clients are looking for someone with your skillset. Be careful not to stuff your title with too many keywords, though – a few well-chosen ones will do the trick.

Here are some examples of effective UpWork titles:

Web Developer with 10 Years of Experience
Graphic Designer Specializing in Logos
Copywriter with SEO Skills
Virtual Assistant with Social Media Marketing Experience

Creating an accurate and keyword-rich UpWork title is an important step in marketing yourself as a freelancer. By following the tips above, you can craft a title that will help you stand out from the competition and attract clients.

Morgan Bash