There is no doubt that Facebook is the reigning king when it comes to social media platforms. With over 2 billion active monthly users, the platform boasts incredible reach and engagement.
For businesses, this presents a huge opportunity to connect with potential customers and drive sales. And one of the best ways to do this is through Facebook advertising.
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But what about businesses that use Wix as their website builder? Can they still take advantage of Facebook advertising?
The answer is yes! Facebook Pixel can be used with Wix websites.
For those unfamiliar, Facebook Pixel is a piece of code that you install on your website. It allows you to track key events (such as button clicks or site visits) and then create Targeted ads based on that data. In other words, it helps you to get the most out of your Facebook advertising spend by laser-targeting your ads to people who are most likely to convert.
So how do you set up Facebook Pixel on a Wix website?
Luckily, Wix makes it easy to add Facebook Pixel to your site. Simply go to your Wix Dashboard and click on the “Add Apps” icon. From there, search for “Facebook Pixel” and add the app to your site.
Once installed, you’ll need to enter your Pixel ID (which you can find in your Facebook Ads Manager) and then hit “Save”. That’s it! You’re now ready to start tracking events and creating Targeted ads.
One important thing to note is that, unlike some other website builders, Wix does not automatically insert the Facebook Pixel code into your site’s header. This means that you’ll need to add the code manually if you want to track events across multiple pages (such as page views or button clicks).
Luckily, adding the code is easy – simply go to your Wix Dashboard and click on “Site Manager”. From there, click on “Tracking & Analytics” and then “+New Tool”.
Select “Custom” from the drop-down menu and then paste in your Facebook Pixel code. Hit “Save” and you’re all set!
So there you have it – everything you need to know about using Facebook Pixel with a Wix website. With this powerful tool at your disposal, you can take your Facebook advertising game up a notch and drive more sales for your business.
