Pre-ordering products has become a popular way for customers to ensure they don’t miss out on the latest release. Many major retailers offer a pre-order option on their website, and Shopify is no different. Here’s everything you need to know about setting up a pre-order system on your Shopify store.
What is pre-ordering?
Pre-ordering is when customers pay for an item before it’s available to ship. This allows them to guarantee they will receive the product as soon as it’s released. Pre-orders are common for items that are in high demand, such as new video games, books, and movies.
Why offer pre-orders?
There are several reasons you might want to offer pre-orders on your Shopify store:
1. It can be confusing for customers, who may not understand that they are not ordering the item immediately.
2. There is a risk that the item will not be in stock when the customer’s order is placed, which could lead to disappointment and frustration.
3. Pre-orders can be difficult to manage from a inventory standpoint, as you will need to keep track of both incoming stock and customer orders.
4. There is also a risk that customers will cancel their orders after the item has been released, which could leave you with excess inventory.
- You can generate interest and excitement for a new product release.
- You can get an idea of how many products you need to produce or order.
- You can increase your cash flow by collecting payments upfront.
How to set up pre-orders on Shopify
Setting up a pre-order system on your Shopify store is easy. Just follow these steps:
- From your Shopify admin, go to Products. Then, click Add product. Enter the name of the product you want to offer for pre-order.
- In the “Inventory” section, uncheck the box next to “Track quantity”. This will allow customers to order more than you have in
- “Save and continue
- “Add variant”, then enter the variant details (price, SKU, etc.). In the “Inventory” section, uncheck the box next to “Track quantity”.
- Then, click “Save variant”. Repeat this step for each variant you want to offer for pre-order.
- “Publish product”. Your product is now available for pre-order!
Customers can now visit your store and pre-order the product! When the product is released, Shopify will automatically charge their credit card and begin fulfillment.
That’s all there is to it! Setting up a pre-order system on your Shopify store is a great way to generate excitement for new products and increase your cash flow.
Can You Do a Pre-Order Option on Shopify?
Yes, you can do a pre-order option on Shopify! Follow the steps above to learn how.