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Can You Split Test on Shopify?

Last updated on October 2, 2022 @ 12:11 am

Shopify is a platform that allows you to create an online store. It provides users with a customizable platform and a range of features.

One of the features that Shopify offers is the ability to split test.

Split testing, also known as A/B testing, is a method of comparing two versions of a web page to see which one performs better. It is a useful tool for optimizing your website as it allows you to test different versions of your web page and see which one results in the best conversion rate.

Shopify makes split testing easy to set up and use. All you need to do is create two versions of your web page and then use Shopify’s built-in tools to track the performance of each page.

PRO TIP: If you are considering split testing on Shopify, be aware that there are some risks involved. First, split testing can slow down your site, which can impact your sales. Second, if you’re not careful, split testing can create duplicate content on your site, which can also impact your sales. Finally, split testing can be complex and time-consuming, so be sure to plan and budget accordingly.

Once you have created your two versions of the web page, you need to decide which version you want to be the control. The control is the version that will be shown to the majority of visitors.

The other version is known as the variant.

To start split testing on Shopify, go to the “Settings” tab and then click on “Split Testing”. From here, you can select the control and variant for your test.

You can also specify how long you want the test to run for and how many visitors you want to include in the test.

Conclusion: Can You Split Test on Shopify? Yes. You can use Shopify’s built-in tools to easily track performance of each page and make decisions accordingly..

Dale Leydon

Dale Leydon

Sysadmin turned Javascript developer. Owner of 20+ apps graveyard, and a couple of successful ones.