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Can You Do Upsells in WooCommerce?

Last updated on October 2, 2022 @ 12:38 am

If you’re running a WooCommerce store, you’re probably always looking for ways to increase your average order value. One way to do that is by offering upsells to your customers.

Upsells are products that are related to the one that the customer is already buying, and are usually higher-priced items. For example, if you sell computer parts, an upsell could be a more expensive graphics card.

Offering upsells can be a great way to increase your average order value, but it’s important to do it in a way that doesn’t come across as too pushy or sales-y. You don’t want to lose customers by trying to upsell them on every single purchase.

Here are a few tips on how to successfully offer upsells in WooCommerce:

1. Pick the right products

Not every product is going to be a good upsell for every customer. You need to carefully select the products that you offer as upsells. They should be related to the product the customer is already buying, and they should be items that the customer might actually be interested in purchasing.

2. Make sure the upsell is relevant

When you’re showing an upsell product to a customer, make sure it’s relevant to what they’re buying. If they’re buying a computer case, don’t try to upsell them on a CPU cooler. Relevance is key when it comes to successfully offering upsells.

3. Don’t be too pushy

It’s important not to be too pushy when offering upsells. If you’re constantly trying to upsell customers on every purchase, they’re going to get annoyed and may even stop doing business with you altogether. Only offer upsells when they make sense, and don’t try to force them on customers who don’t seem interested.

4. Use attractive visuals

When you’re displaying an upsell product on your website, make sure it looks attractive. Use high-quality images and make sure the product description is clear and concise. You want customers to see the upsell and think “that looks like a great product, I might actually need that.”

Can You Do Upsells in WooCommerce?

Yes! Upselling can definitely be done in WooCommerce – but remember these tips so that you don’t come across as too sales-y: pick the right products, make sure the upsell is relevant, don’t be too pushy, and use attractive visuals.

PRO TIP: If you are considering using WooCommerce to sell products online, be aware that there is no built-in upsell functionality. This means that if you want to offer customers additional products or services after they’ve made a purchase, you’ll need to find a third-party plugin or custom solution to get the job done.
Madison Geldart

Madison Geldart

Cloud infrastructure engineer and tech mess solver.