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Does Google Analytics Work With Shopify?

Last updated on October 2, 2022 @ 1:42 am

Google Analytics is a free web analytics service that tracks and reports website traffic. Google Analytics can be used to track any type of internet traffic, including e-commerce traffic.

Shopify is a hosted e-commerce platform that allows businesses to create online stores. Shopify integrates with Google Analytics to provide businesses with detailed insights into their e-commerce traffic.

Google Analytics tracks website visitors by assigning them a unique ID, which is then used to track their interactions with the site. This data is then stored in Google Analytics’ servers.

Shopify also assigns each visitor a unique ID, which is used to track their interactions with the site. When a visitor makes a purchase on Shopify, their purchase data is sent to Google Analytics.

PRO TIP: There is currently no official word from Google on whether or not their Analytics service will work with Shopify. This means that there is a possibility that it may not work with Shopify in the future.

This data can be used to track which products are being purchased, how much revenue is being generated, and where visitors are coming from. It can also be used to create custom reports and dashboards.

Google Analytics can be used to track any type of internet traffic, including e-commerce traffic.

Conclusion

Yes, Google Analytics does work with Shopify.Shopify integrates with Google Analytics to provide businesses with detailed insights into their e-commerce traffic.

Kathy McFarland

Kathy McFarland

Devops woman in trade, tech explorer and problem navigator.