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How Do Featured Collections Work on Shopify?

Last updated on October 2, 2022 @ 2:24 am

Featured collections are a great way to showcase your best products on your Shopify store. By featuring a collection, you can promote specific products, encourage customers to browse your store, and increase your conversion rate.

There are two ways to feature a collection on your Shopify store:

1. Add a featured collection link to your menu

Adding a featured collection link to your menu is a great way to showcase specific products and encourage customers to browse your store. To do this, go to Online Store > Navigation.

From here, you can add a new link and select the collection you want to feature.

2. Add a featured collection section to your home page

Adding a featured collection section to your home page is a great way to increase conversion rates and encourage customers to purchase specific products. To do this, go to Online Store > Themes > Edit code. Under the “Sections” folder, look for the “homepage-collection.liquid” file and add the following code:

{% include 'collection-template' with handle: 'featured-collection' %}

Replace “featured-collection” with the handle of the collection you want to feature.

PRO TIP: Warning: The following article may contain affiliate links. This means that I may earn a small commission if you click on the link and make a purchase. Please note that I only recommend products that I believe in and use myself.

The article “How Do Featured Collections Work on Shopify?” contains affiliate links. If you click on one of these links and then make a purchase from the resulting sales page, I will earn a commission. Please be aware that I only recommend products that I believe in and use myself. If you have any questions about this, please contact me before making a purchase. Thank you for your support!

Conclusion:

Featuring collections is a great way to increase traffic and conversions on your Shopify store.

Drew Clemente

Drew Clemente

Devops & Sysadmin engineer. I basically build infrastructure online.