As a business owner, you want to give your customers every opportunity to save money and keep coming back.
Loyalty programs are a great way to do this, and Shopify makes it easy to add them to your store.
PRO TIP: If you are planning to add a loyalty program to your Shopify store, be aware that there are some potential risks involved.
There is no guarantee that your loyalty program will be successful, and it could end up costing you more money than it generates in sales. Additionally, if you do not properly promote and manage your loyalty program, it could create customer frustration and negative word-of-mouth.
Before adding a loyalty program to your Shopify store, be sure to do your research and plan carefully to ensure that it is the right decision for your business.
Here’s how:
- Log in to your Shopify account and go to Apps. Search for “loyalty programs” and install the app that best fits your needs.
- Set up your loyalty program in the app.
This will usually involve choosing how customers can earn points (for example, for every $100 spent), and what they can redeem those points for (such as discounts or free shipping).
- Add the loyalty program to your store. This will usually involve adding a widget or badge to your website so that customers can see the program and start earning points.
- Promote your loyalty program. Make sure your customers know about the program by promoting it on social media, in email newsletters, and on your website.
Adding a loyalty program to your Shopify store is a great way to encourage customer loyalty and repeat business. Follow the steps above to get started.
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