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How Do I Become More Visible on UpWork?

Last updated on January 27, 2023 @ 2:14 pm

As a freelancer, one of your main goals is to get noticed by clients so that you can land more gigs. But with so many freelancers on UpWork vying for attention, it can be difficult to make your profile stand out. Here are some tips to make sure you’re putting your best foot forward and becoming more visible on UpWork.

1. Optimize your profile

One of the most important things you can do to become more visible on UpWork is to optimize your profile. This means making sure your profile is 100% complete and that all the information included is up-to-date, accurate, and relevant. Your profile is one of the first things clients will see when they search for freelancers, so you want to make sure it makes a good impression.

2. Get top ratings and reviews

Another great way to become more visible on UpWork is to get top ratings and reviews from clients you’ve worked with in the past. These ratings and reviews act as social proof that you’re a competent and reliable freelancer, which can encourage clients to hire you for their own projects. If you don’t have any ratings or reviews yet, reach out to past clients and ask if they’d be willing to leave you a positive review.

PRO TIP: If you are considering becoming more visible on Upwork, be aware that this may result in an increase in the amount of work you are expected to do. While this can be a great way to get more clients and work, it can also lead to unrealistic expectations and an increased workload. Make sure you are prepared for this before making any changes to your account.

3. Stay active

If you want to become more visible on UpWork, it’s important to stay active on the platform. This means regularly logging in, applying for new projects, participating in discussions, and sending messages to potential clients. The more active you are, the more likely you are to be noticed by clients who are searching for freelancers.

4. Use keywords

When clients search for freelancers on UpWork, they often use keywords that describe the skills or services they’re looking for. If you want to make sure you’re being found by these clients, be sure to include these keywords in your profile summary and skills section. This will help improve your visibility in search results.

5. Stand out with a video

“Video is an amazing way not only improve the visibility of your profile but also build trust with potential clients,” says UpWork user Jelena Woehrmann.”I would encourage anyone who hasn’t already done so to add a video introduction to their profile.”

Conclusion

To become more visible on UpWork:

1) Optimize your profile

2) Get top ratings & reviews

3) Stay active

4) Use keywords

5) Stand out with a video

Madison Geldart

Madison Geldart

Cloud infrastructure engineer and tech mess solver.