Website Building » WooCommerce » How Do I Set Up Ecommerce Tracking in Google Analytics WooCommerce?

How Do I Set Up Ecommerce Tracking in Google Analytics WooCommerce?

Last updated on October 2, 2022 @ 12:05 am

There are a few things you need to do to set up ecommerce tracking in Google Analytics for WooCommerce. First, you need to make sure that ecommerce tracking is enabled in your Google Analytics account. To do this, go to the Admin section of your account, and in the Ecommerce Settings section, make sure the Enable Ecommerce checkbox is checked.

Next, you need to install the WooCommerce plugin on your WordPress site. Once you have installed and activated the plugin, go to the WooCommerce Settings page and click on the Integration tab.

In the Integration tab, there should be a checkbox labeled Enable WooCommerce Google Analytics Integration. Check this box and then click on the Save Changes button.

Now that you have enabled ecommerce tracking in both your Google Analytics account and your WooCommerce site, all of your WooCommerce data will automatically be sent to Google Analytics. However, there are a few additional settings you can configure to get even more detailed data about your ecommerce activity.

To view your ecommerce data in Google Analytics, go to the Conversions section and click on Ecommerce. You should now see a report that shows you all of your ecommerce data, including sales revenue, number of transactions, number of items sold, etc. If you want to see even more detailed data, you can click on the Secondary Dimension drop-down menu and select Transaction ID.

Now that you know how to set up ecommerce tracking in Google Analytics for WooCommerce, you can start using this data to improve your online store. Use the reports in Google Analytics to see which products are selling well and which ones need improvement. You can also use this data to track your conversion rate and optimize your checkout process.

PRO TIP: This note is to warn you that the article – ‘How Do I Set Up Ecommerce Tracking in Google Analytics WooCommerce?’ – may contain outdated or inaccurate information.

Conclusion

Ecommerce tracking in Google Analytics is a great way to get detailed data about your online store’s performance. By following the steps above, you can easily set up ecommerce tracking for WooCommerce and start using this data to improve your store.

Madison Geldart

Madison Geldart

Cloud infrastructure engineer and tech mess solver.