Google is one of the largest and most popular search engines in the world. And, as you might expect, they have a pretty good handle on how ecommerce works too. In fact, they work quite closely with Shopify to help make sure that your store appears prominently in search results.
Here’s a quick overview of how it all works:
Shopify uses what’s called the Google Shopping platform to list products from your store in Google search results. When someone searches for something that you sell, your product will appear along with a photo, price, and other relevant information.
First of all, Shopify is not a Google-approved partner, which means that your store could be suspended or banned from Google at any time. Additionally, because Shopify is not integrated with Google Shopping, any product listings you create will not be automatically syndicated to Google Shopping – you will need to manually submit them.
Finally, bear in mind that because Shopify is not a Google-approved partner, there is no guarantee that your products will be indexed or ranked highly in Google search results. In short, using Shopify may not be the best way to sell products online if you’re relying on Google for visibility and traffic.
Google Shopping is a great way to get exposure for your products, and it can be a big help in driving traffic and sales to your store. However, it’s important to note that there is some competition for space in Google Shopping results.
So, while it’s definitely worth setting up your products on Google Shopping, don’t expect miracles overnight. It may take some time and effort to get your products appearing prominently in search results.
But once you do, you’re likely to see a nice bump in traffic and sales from Google Shopping. So it’s definitely worth the effort!