Mailchimp is a marketing platform that allows businesses to create and send newsletters, email campaigns, and other automated emails. It has been a popular choice for Shopify users, but in recent months, there have been some changes that have left many users wondering if Mailchimp is still the best choice for their needs.
One of the biggest changes is that Mailchimp no longer offers a free plan for Shopify users. This means that if you want to use Mailchimp, you will need to sign up for a paid plan.
The good news is that Mailchimp has plans that start at just $10 per month, so it is still an affordable option for many businesses. However, if you are on a tight budget, you may want to consider another platform.
Another change that has left many Shopify users feeling frustrated is that Mailchimp no longer allows you to send automatic emails based on customer behavior. For example, you can no longer set up an automated email campaign that sends a discount code to customers who abandon their shopping cart. This change has made it difficult for many businesses to use Mailchimp effectively.
Overall, the changes that Mailchimp has made in recent months have left many Shopify users feeling frustrated. While Mailchimp is still an affordable option for many businesses, the lack of a free plan and the inability to send automatic emails based on customer behavior make it difficult to recommend as the best choice for Shopify users.
Conclusion:
Based on the information above, it seems clear that Mailchimp is no longer the best choice for Shopify users. While it is still an affordable option for many businesses, the lack of a free plan and the inability to send automatic emails based on customer behavior make it difficult to recommend as the best choice for Shopify users.