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Is Squarespace Good for Email Marketing?

Last updated on December 21, 2022 @ 2:53 pm

Squarespace is a popular website builder that offers users a wide range of features and templates to choose from. One of the key features that Squarespace offers is email marketing.

Email marketing is a great way to keep in touch with your customers and promote your business. However, it is important to know whether or not Squarespace is a good platform for email marketing before you commit to using it.

There are some advantages and disadvantages to using Squarespace for email marketing. One advantage is that Squarespace offers a wide range of templates that you can use to create your emails. This means that you can easily create an email that looks professional and matches your brand. Another advantage of using Squarespace for email marketing is that it offers a number of features that make it easy to manage your contacts and create Targeted lists.

For example, you can segment your contacts by location, interests, or purchase history. This means that you can send highly relevant emails to your contacts.

There are some disadvantages to using Squarespace for email marketing as well. One downside is that Squarespace does not offer a dedicated IP address. This means that your emails may be more likely to be marked as spam if you are sending a lot of emails.

Another downside of using Squarespace for email marketing is that it can be difficult to integrate with other platforms. For example, if you want to use MailChimp to manage your email list, you will need to use a third-party integration tool.

Overall, Squarespace is a good platform for email marketing if you are looking for an easy way to create professional-looking emails. However, there are some downsides to using Squarespace for email marketing, so be sure to weigh the pros and cons before deciding whether or not to use it for your business.

PRO TIP: Squarespace is not good for email marketing. The platform is not designed for email marketing and lacks many of the features that are essential for successful email marketing campaigns.

Conclusion:

So Is Squarespace Good for Email Marketing?

Overall, we believe the answer is yes – but with some minor caveats. If you’re looking for an easy way to create beautiful newsletters and have the budget to pay for a third-party integration tool, then Squarespace could work well for you.

However, if you’re on a tight budget or need more control over things like deliverability (eg, through the use of a dedicated IP address), then another platform might be better suited.

Drew Clemente

Drew Clemente

Devops & Sysadmin engineer. I basically build infrastructure online.