Cart level discounts are discounts offered to customers at the checkout stage of their purchase on products in your store. They are an effective way to retain customers and encourage them to make further purchases.
When a customer adds a product to their shopping cart, you can offer them a discount off the regular price of that product. This discount will be applied automatically when the customer completes the checkout process.
You can offer different discounts to different groUPS of customers. For example, you might offer a discount to first-time customers, customers who have made a purchase in the past month, or customers who have bought a particular type of product.
PRO TIP: Cart level discounts in BigCommerce can be a great way to save money on your shopping, but they can also be a way to overspend. If you’re not careful, you can easily find yourself spending more than you intended to. Here are a few things to keep in mind when using cart level discounts:
1. Make sure you understand the terms of the discount. Some discounts only apply to certain items, and others may have minimum purchase requirements.
2. Be aware of the expiration date. Many cart level discounts are only good for a limited time, so make sure you use them before they expire.
3. Watch out for hidden fees. Some cart level discounts come with additional fees that you may not be aware of, so read the fine print carefully before you commit to anything.
4. Know your budget. It’s easy to get carried away with shopping when there are discounts involved, but it’s important to stick to your budget so you don’t end up spending more than you can afford.
5. Use discretion. Not every cart level discount is a good deal, so use your best judgement to decide whether or not it’s worth taking advantage of.
You can also offer discounts on specific products within a category. For example, you might offer a discount on all products in the home decor category, or on all products in the kitchen category.
The best time to offer a cart level discount is when a customer is about to make a purchase. This way, you can ensure that the discount is applied automatically and that the customer has no choice but to take it.
Offering cart level discounts is an effective way to keep your customers happy and loyal. It can also lead to further purchases and increased revenue for your business.
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