Email is a critical component of any ecommerce business, and Shopify is no different. In order to get the most out of Shopify, it’s important to understand how email works with the platform.
Shopify uses a transactional email service called Mandrill to send all automated emails from your store. This includes order confirmation emails, shipping notifications, abandoned cart emails, and more. You can also use Mandrill to send manual emails to your customers, such as marketing messages or customer service inquiries.
Shopify’s email functionality is limited to sending automatic order confirmation and shipping notifications to customers. If you want to send marketing emails or newsletters, you’ll need to use a third-party email service.
There are a few things to keep in mind when choosing an email service for your Shopify store:
1. Make sure the service offers a way to import your existing customer list.
2. Check that the service integrates with Shopify (so you can automate email sending based on customer behavior).
3. Choose a service that offers good deliverability rates (so your emails actually end up in customers’ inboxes).
In order to use Mandrill with Shopify, you first need to sign up for aMandrill account and then configure it within your Shopify settings. Once you’ve done this, you can start sending emails through Mandrill directly from your Shopify admin.
Here are some things to keep in mind when using email with Shopify:
- All automated emails from Shopify are sent through Mandrill. This includes order confirmation emails, shipping notifications, abandoned cart emails, and more.
- In order to use Mandrill with Shopify, you first need to sign up for aMandrill account and then configure it within your Shopify settings. Once you’ve done this, you can start sending emails through Mandrill directly from your Shopify admin.
- Mandrill offers a wide range of features and options for configuring your transactional emails. Be sure to take advantage of these features to optimize your email deliverability and ensure that your messages are getting through to your customers.
- Shopify’s native email capabilities are limited. If you need more sophisticated email functionality for your store, consider using a third-party email service such as Mailchimp or Constant Contact. These services offer more robust features and integrations than what’s available through Shopify alone.
Email is a critical component of any ecommerce business, and Shopify is no different. Shopify uses a transactional email service called Mandrill to send all automated emails from your store.
You can also use Mandrill to send manual emails to your customers, such as marketing messages or customer service inquiries. In order to use Mandrill with Shopify, you first need to sign up for aMandrill account and then configure it within your Shopify settings.
