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What Industry Is UpWork In?

Last updated on September 29, 2022 @ 11:03 pm

There is no question that the freelance economy is on the rise. In the United States alone, there are 57.3 million freelancers, which is about 35% of the workforce.

This number is only expected to grow in the coming years. And with the growth of the freelance economy, comes the growth of companies like UpWork.

PRO TIP: Upwork is a platform that connects freelancers with businesses. It is not an industry in itself.

UpWork is a leading online platform that connects businesses with freelancers for a variety of tasks, from software development to marketing to customer service. With over 12 million registered freelancers and 4 million registered clients, UpWork is one of the largest players in the freelance economy.

So what industry is UpWork in? Well, technically speaking, UpWork is in the business of connecting businesses with freelancers. But if we take a step back and look at broader industry trends, it’s clear that UpWork is in the business of enabling the freelance economy.

And as the freelance economy continues to grow, so too will UpWork.

Kathy McFarland

Kathy McFarland

Devops woman in trade, tech explorer and problem navigator.