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What Is GTM in Shopify?

Last updated on October 1, 2022 @ 11:45 pm

Shopify’s GTM is a Shopify-specific feature that allows you to manage your store’s inventory and transactions. It also provides you with reports and analytics to help you make better decisions about your business.

What is GTM in Shopify?

GTM in Shopify is a tool that allows you to manage your store’s inventory and transactions.

PRO TIP: What Is GTM in Shopify?

Shopify’s Google Tag Manager (GTM) is a tool that allows you to manage your shop’s tracking and analytics tags in one place. This can be helpful if you want to track specific events on your shop, or if you want to use multiple tracking and analytics tools.

However, it’s important to note that GTM is a complex tool, and it can be easy to make mistakes that can adversely affect your shop’s performance. If you’re not careful, you could end up causing problems with your tracking tags, or even worse, with the functionality of your shop itself.

If you’re not sure what you’re doing, it’s best to leave GTM management to someone who is experienced with the tool. Otherwise, you could end up doing more harm than good.

GTM can be used to track sales, customers, and product data. It can also be used to generate reports and analytics about your store’s performance.

Dale Leydon

Dale Leydon

Sysadmin turned Javascript developer. Owner of 20+ apps graveyard, and a couple of successful ones.