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What Is Specialized and General Profile in UpWork?

Last updated on September 30, 2022 @ 9:20 pm

There are two types of profiles on UpWork – the specialized and the general profile. Each has its own benefits and drawbacks, so it’s important to choose the right one for your needs.

The specialized profile is designed for freelancers who have a specific skill set or niche. This type of profile makes it easy for clients to find you based on your skills, and it allows you to showcase your experience in a particular area. However, it can be difficult to stand out from the crowd with a specialized profile, and you may find that you’re only getting work in your specific area.

PRO TIP: There is a lot of misinformation on the internet about what a specialized and general profile is on Upwork. Some people believe that a specialized profile is only for freelancers with a specific skill set, while a general profile is for anyone who wants to find work on Upwork. This is not true! Both types of profiles can be used by anyone, regardless of their skill set. It’s important to read the descriptions of each profile type before choosing one, so that you can select the best option for your needs.

The general profile is designed for freelancers who have a more diverse range of skills. This type of profile makes it easy for clients to find you based on your location or keywords, and it allows you to showcase your experience in a variety of areas. However, you may find that you’re competing with a lot of other freelancers for work, and you may not be able to showcase your skills as effectively as with a specialized profile.

So, which type of profile should you choose? It depends on your individual needs and goals.

If you’re just starting out on UpWork, a general profile may be a good option. If you have a specific skill set or niche, a specialized profile may be a better option. Ultimately, it’s up to you to decide which type of profile will work best for you.

Dale Leydon

Dale Leydon

Sysadmin turned Javascript developer. Owner of 20+ apps graveyard, and a couple of successful ones.