As anyone who has ever tried to build a website can attest, Search Engine Optimization (SEO) is essential to getting your site seen by potential customers. But what about when you’re using a website builder like Squarespace Where is SEO in Squarespace
The good news is that Squarespace takes care of a lot of the heavy lifting when it comes to SEO. Their platform is designed with best practices in mind and they automatically generate sitemaps and meta tags for you. However, there are still some things you need to do to make sure your site is as visible as possible.
Here are a few tips:
- Choose the right template. Some templates are better optimized for search engines than others. If you’re serious about ranking well, choose a template that’s been designed with SEO in mind.
- Add keyword-rich content. In order for your site to show up for relevant searches, you need to include the keywords people are searching for.
Add them to your page titles, headings, and throughout your content in a natural way. Don’t stuff keywords or your site will be penalized.
- Optimize your images. Whenever you upload an image to your site, make sure to include keywords in the file name and fill out the alternate text field with a brief, keyword-rich description of the image.
- Link internally. Linking to other pages on your site helps search engines understand what your pages are about and also helps visitors navigate your site. Win-win!
By following these tips, you can make sure your Squarespace site is as visible as possible to potential customers. Happy building!
