There are a lot of website builder options out there, and Squarespace is one of them. But is Squarespace bad for SEO?
Here are some reasons why Squarespace might not be the best option for those who are looking to optimize their website for search engines:
1. Limited customization options. One of the main reasons why Squarespace is not ideal for SEO is because it offers limited customization options.
This means that you cannot make changes to your website that would help you to rank higher in search engines. For example, you cannot change the URL structure of your website, and you cannot add meta tags or alt text to your images.
2. No control over website speed. Another important factor in SEO is website speed.
Squarespace websites can be slow, and this can negatively impact your ranking in search engines. There is no way to change the code of your website to make it load faster, so if speed is important to you, Squarespace might not be the best option.
3. Limited ability to scale. As your business grows, you may need to add more content or features to your website.
With Squarespace, you are limited in what you can do because of the lack of customization options. This can make it difficult to scale your website as your business grows.
4. Not mobile-friendly. In today’s world, it’s important for websites to be mobile-friendly.
Unfortunately, Squarespace websites are not always mobile-friendly. This can impact your ranking in search engines as well as the user experience of those who visit your site on a mobile device.
5. No support for AMP. AMP (Accelerated Mobile Pages) is a technology that allows pages to load faster on mobile devices.
Google has said that they prefer websites that use AMP, and those that don’t may see a decrease in their ranking. Unfortunately, Squarespace does not currently support AMP.
6. Limited blogging features. If you want to use your website for blogging, Squarespace might not be the best option.
While it does have some blogging features, they are limited compared to other platforms like WordPress. For example, there is no way to easily add categories or tags to your posts, and you cannot set up an RSS feed.
7. No e-commerce features. If you want to sell products or services online, Squarespace is not the best platform. It does not have any built-in e-commerce features, so you would need to use a third-party solution like Shopify or WooCommerce.
So, is Squarespace bad for SEO?
While there are some drawbacks to using Squarespace for SEO purposes, it ultimately depends on what you’re looking for in a website builder. If customization and control are important to you, then there are other platforms that may be better suited for your needs.
However, if ease of use is more important than SEO considerations, then Squarespace could be a good option for you. “